Had the great pleasure of meeting with many AMC owners and we engaged in a variety of discussions about the best practices we all use to help drive growth within our clients and our companies.

Here were a few that stood out:

• Lock in domain names for your clients on Facebook, LinkedIN and Twitter even if your client is not currently on these platforms.
• Sometimes, as AMCs, we need to fire a client.  Not profitable. Lost of harmony between us and the client.  Many reasons.  But the big idea is that we need to be in control of our company's future.

Staff Development

• Encourage employees to take leadership positions in volunteer orgs
• Support the CAE process
• Create a reading group that educates eomployees on a specific association related topic
• Participate in ASAE's Circle Club
• Develop cross functional teams to create greater efficiencies
• Have team members understand how actions of one staff member affects other team members

Client Management

• Give as much personal attention as possible
• Use a Report Card process to report all activities and outcomes you've produced for your association client.  Tie all strategic initiatives to this Report Card
  

Operations

• Renegotiate contracts with suppliers (like leases/rent) and show savings to client

Just go back from Toronto and the ASAE 09 meeting (and AMC pre-conference).  I was a newbie at both, and wow, was I pleasantly surprised.

I met a variety of really interesting folks and really connected with the overall themes of the conference.  I plan to write more over the next couple weeks, but for now, please enjoy this great example of association professionals collaborating with each other to, in this case, produce a very well orchestrated conference theme song.

This is an extremely popular follow-up presentation on Slideshare.net that explains the impact of social media.  Lots of interesting facts and really nice use of high quality photography and good type treatments.  Take a look.

Matt's article today is a nice twist.  Turning the thoughts and advice of someone who is trying to help proprietary software companies compete with open source developers and using them as food for thought for businesses selling open source based solutions.

Definitely worth the read: http://news.cnet.com/8301-13505_3-10307348-16.html?part=rss&subj=news&tag=2547-1_3-0-20

As an owner of a company, it is ultimately my responsibility to develop our company's elevator pitch -- Those quick couple of sentences that positions our organization in the marketplace.

I recently wrote the following for our Solution Partner listing at Higher Logic, one of our business partners.  After looking at a day later, I like it... Now as a former advertising copywriter, I am sure that I will continue to read and tweak it.  But for a couple hours, at least, I am just going to leave it alone.  Take a read and let me know what you think.

Elevator Pitch for TCAG:

The Center for Association Growth (TCAG) is a uniquely positioned solution provider to associations and non-profits.  As an association management company (AMC) with deep technology expertise and collaboration management experience, we understand what it takes to grow associations in a Web 2.0 world.  Our OPENAssociations platform combines the best open source and Software-as-a-Service applications into one integrated solution, backed by proven management services.

Earlier today, Higher Logic, a TCAG business partner, announced that they have hired Andy Steggles as their new COO.  Read Press Release.

While I have not had the pleasure of meeting Andy in person yet, I have been reading his comments for some time now.  Specifically, I have interacted with him on the Social Networking and Media Association site, which he runs.  He is always quick with an answer and always gives insightful details.  And he has really led a great effort to add interesting features to the Higher Logic platform.

Higher Logic is fortunate to have him.  (And so are HL business partners and our clients).